Every Friday Uncorkd compiles the most recent restaurant and beverage industry stories that had us talking. Here is the can’t miss news from March 12th – 18th. Read more
The Drinks Business recently detailed a study commissioned by wine subscription service taste4. The study sought out the top 10 wine terms that consumers are most confused and put-off by. The 2,000 consumers surveyed gave insight into the way many wine drinkers approach buying a bottle. While some of the terms on the list may be surprising, like “tart,” “legs,” or, “nose”, the take-away message of the survey is something very familiar to us at Uncorkd.
Valentines Day is the sweetest of holidays, but for the restaurant business, it’s also one of the most competitive. The best way to get couples into your restaurant this year is to celebrate the pairing of couples with the pairing of romantic desserts and wine. We’re sure you’ve already decided on your Valentines menu offerings, so we’re spreading the love by giving you four dessert and wine pairings you can use on your menu. Lavender, honey, figs and basil will bring love to your menu, and pairing them effectively will make your customers fall in love all over again–this time with your restaurant. The weather may be cold (and with that polar vortex it’s getting colder every day), but the inside of your restaurant will heat up when you serve these fun Valentines Day aphrodisiac dessert and wine pairings. Read more
Are you tired of offering the same tired Valentine’s Day champagne cocktails year after year? Here are 5 mixed drink ideas with sexy themes that you can use to mix up your digital wine and spirits menus this year, courtesy of talented mixologists from all over the US. Cheers to your restaurant’s success on Valentine’s Day! Read more
Do your customers come in and order the second least expensive item on your wine menu again and again? It might mean that they just like your second least expensive wine offering, or it might mean that they don’t feel confident in their wine ordering abilities to upgrade their order. Of course, a digital wine menu can help to educate and inspire your customers’ ordering habits, but here’s something you may not have thought of: hosting a wine dinner. Hosting a wine dinner at your restaurant can be a great boost for your restaurant business during the slow season, and if you set it up right, you can get not only build new regular customers, you can also get those regulars ordering expensive wines with their meals. Here is the step-by-step guide to hosting your restaurant’s wine dinner. Read more
It’s a Friday night and your restaurant is packed. You made sure your servers clearly understood each of the specials, and that they are upselling things like specials. You’ve trained them to walk diners through each detail and ingredient of your menu, and you even know that they can discuss how each dish is prepared. You’ve done a good job hiring servers who are kind and attentive to your customers’ every need, but, we’re sorry to tell you, unless you’ve trained your servers about good wine pairing, they are destroying your return business and not maximizing your profit. Here are three common wine pairing mistakes that your servers are making right now.