Country Clubs Using iPad Wine and Beverage Menus
This past week the Uncorkd team participated at our first CMAA conference, which is the association representing country clubs and private clubs throughout the country. Uncorkd, as the leading iPad wine and beverage menu platform for the club industry, was excited to attend to network with our existing clients and meet new clubs interested in enhancing their club with technology.
Our software has been of enormous interest to clubs nationwide, from traditional golf country clubs to yacht clubs and private clubs in city environments. Some of our longest customers, such as Congressional Country Club, have not only seen big increases in sales, but amazing feedback from their members.
T.J. and myself in our booth at CMAA
Here’s the top reasons clubs are using Uncorkd:
Better Member Experience
Wine can be intimidating for anyone. Providing tasting notes, pictures and more information can make the process of selecting a wine more comfortable, and fun, for members and guests alike. The interactive experience isn’t only for the young generation. Members of all ages enjoy using technology. Older clientele especially like that the font can be enlarged and the screen is backlit, making it easier to read in dark dining rooms.
Easier to Manage the Beverage Program
Things run out of stock, vintages change, you need to make adjustments to your menu. How much time do you spend making adjustments to your menu, printing new menus and stuffing them in binders? With Uncorkd, you can make changes in seconds and it updates on all your digital menus. It can save you dozens of hours each month dealing with printed lists.
Differentiating Your Club
Like all organizations, everyone is looking to be different and appeal to their customers. Using digital menus is one way to stand out from the competition, while improving the experience, saving time, and increasing sales.
For many clubs, increasing sales isn’t a priority, but using iPad wine lists can increase your sales by double digit percentages. Guests order more wine and higher priced wines from the list. Give your wine program a boost, by switching to digital menus. If you have a wine society or wine club, also highlight specific selections on your menu.
If you’ve been thinking about iPad menus for your club, give us a call to discuss how you can join our growing list of happy clients.
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- How Many Red or White Wines Should You Have on Your List - May 3, 2016