Entries by Josh Saunders

Attract Craft Beer Drinkers at a Lower Cost? Yes, You Can

When you think of beer in a can, the first image to come to mind might be a cringe-inducing one. Perhaps it’s the image of a six-pack of the cheapest, least drinkable beer that the local supermarket sells. You may be surprised, then, to learn of the growing acceptance and popularity of canned beer amongst […]

Small Batches: That’s the Spirit!

Given the rise in popularity of craft beers and local food, it was only a matter of time before the artisan spirits industry would be taking off in the United States as well. Once associated with bootlegging during the Prohibition era, the distilling of small batch liquors actually now accounts for approximately 400 small U.S. […]

Is Your Spring Drink Menu Too Cold? Too Hot? Or Just Right?

Spring is officially here – and with it comes that warm breeze that you’re probably feeling right about now… Wait. What I meant to say was, “Brrrr! Someone close that door!” Actually, spring weather, as we all know, is extremely unpredictable. Given that fact, it’s hard to know just what your patrons will be craving […]

Serving Fortified Wines

Fortified wines are a wonderful and warming drink, perfect for sipping during these last cold days before spring really kicks in for good. There are many misconceptions about fortified wines (such as port and sherry, such as the illustrious Amontillado) – including the notion that they’re just for dessert or that they’re actually a type […]

Mezcal and Tequila Tips for Bars and Restaurants

To a tequila novice, the strong, agave-derived liquor (sometimes maligned by the nickname “to kill ya”) may stir up connotations of summer evenings made cooler by salt-rimmed margaritas served on ice (or even images of their frozen, slushy counterpart, churned into a glass with a slice of lime). Certainly, yes, this is one good use […]

The Secret to a Great Martini? Good Communication

Close your eyes and picture the perfect martini. Got it? Okay. What does it look like? Is it crystal clear, awaiting that first sip from within its classic inverted triangle of an “up” glass, garnished with a twist? No? Well, then, is it in a stout “rocks” glass packed with ice? Are there olives? If […]

Wine Dispensers (And Other Wine Preservation Dilemmas)

There’s a joke that generally goes something like this: “Someone told me I could make ice cubes from leftover wine. I’m confused…what’s leftover wine?” Of course, if you’re a bar or restaurant owner, you may not be laughing, as you know that having just the right amount and variety of wine for your clientele can […]

Poring Over the Challenges and Rewards of Local Wine

Did you know that wine is now produced in all fifty U.S. states? While fine diners today increasingly demand locally grown (or even locally foraged) food – and while more and more bar patrons thirst for local craft beers – local wine in most areas has been a much more difficult sell, for a whole […]